Yeah, look, I’ll assume here that everyone knows about backlinks. What are they? In this article, you should know the importance of digital PR and Guest posting. In simple words, when your website receives a link from another website, it is called a backlink and the text on which the link is placed in that website is called an anchor text Backlink.
Why does he give it, does he trust you, does he trust you or not, how much does he trust all these things?
Discover googlethalli.com
Firstly, you should Discover googlethalli.com and store it in your database. This will increase the size of their database ultimately What will happen is that whatever kind of queries they get, they will have some site or the other in their database to answer those queries, so their most important job is to continuously crawl the web.
Keep continuously discovering new sites because this is how they make their search results as good as possible.
So, let’s understand that
It is a ranking factor and as a search engine optimizer we have to build links to our websites, although Nobody is willing to give you a backlink in Google, how backlinks are made, see the history of backlinks is as old as it is.
Almost everyone is aware of different things with backlinks, different concepts are in everyone’s mind, so we will move from basic to advanced level so that you can get proper knowledge.
Simple And Easy Guest Posting
First of all, we talk about guest posting. Guest posting is simple and easy.
It just means that when you become a guest and publish an article on someone else’s website, write and post it
When there, a link will be placed on any particular word or two words or three words from that article which will bring you back to your website, so basically what happens with this approach is that You are posting an article on someone’s website.
He got the content for free and in return for that content, he gave you a reference that this person provided me with this content. That reference means that when you take that link on your website, you will get a natural backlink. Now with this process. What will happen is that whatever authority this website has right now at this moment, whatever backlinks it has built.
According to its history, your website
How can you find the websites of posts, and how can you create those backlinks, there are some footprints that You have to use, for example, you have written about writing for us related to this, basically as a guest author, when you write on a website, then Obviously you have to find such a site related to write for us which is giving the option of writing for us so that you can write on our website For this.
How to find relevant Guest Post
Right, okay, so simply, you have to close it in double codes and then put a plus sign. Now, whatever industry you are in, you have to find a guest post relevant to it because the most important backlink will be the one that you are getting from relevant pages. Now, here I imagine that you have a website related to finance, then if you want to make a guest post for it, when you search by pressing the right plus right, you will get results like this.
Example
Okay, now look at number one, The Financial di.com, if I open this website.
I will show you, then see, its DR is 71. Now, for those who don’t know, I will tell you
Yes, DR is a domain rating score that tells the power of a website. The score ranges from 0 to 100. The more
the more If it is close to 100, it is powerful. If it is close to zero, it will be a weak site. 71 is called a very good website. It has 7k traffic and it has 4000 referring domains on this one website. If suppose you get a link from this website.
How To Approach
First of all, let’s look at the details. If you come here, then what will you get here, I am telling you those details.
You have to give us these details so that we can okay your article and post it on our website. If here,
You see, you will be told that brother, don’t be afraid to be honest. Every point has a counterpoint. Not a single topic is too serious.
So, you have to read these details, it will be any website, after that if you scroll down a little, then you will find somewhere the email on which you have to submit them, okay, so suppose here
If you look at this, you are also getting an excellent example of a pitch, see this is the email, basically the email on which You go above and write your article and submit it, okay, so now it is the era of chat GBT, but I
Let me tell you the reality, now there are very few chances of getting an article through Write for Us, I mean you can assume I will tell you a Reality check, if you send 100 emails, then you have 5 to 10 chances of success, so if You get even five such links This is not a bad deal at least for this one link if you get a link from such a website You get a link, you will have to pay at least 100, 200, $300 for that and 71 is not an easy thing for any website.
It takes time to achieve this, yes many websites have achieved their DR by manipulating them, so you have to avoid them
I will tell you how you have to avoid such websites that have increased their DR just to show.
So that you can keep your site safe, that means you have to get a link from such a website whose DR has not been manipulated.
Okay, that is what you will benefit from now if you want to consider this, you can do it now and see how long
There is a long list of websites, if you want to export them in a single click, you can do it For example you simply
have to install this extension it is very easy
chromecast.com, the text I am highlighting, write it exactly as it is spelled, install it, okay, when you install it in the browser after that you have to click on surf report from here as if you click on surf report, you will get a list of all these URLs after that if you save as CSV here, then these URLs will be found separately in the sheet along with the URLs, then it will be easy for you to copy them once, okay, if you go one by one, then in this way, you can get your complete list within minutes, now what you have to do is just write whatever niche is yours, for example, if I tell you So just try this
You will get options in front of you, there are many more meaningful queries in place of Right for Us which you can use.
For example,
you can write the word contribute, there are many more terms which you will find when you do research.
You will find many such terms and here I will tell you a quick hack, if you are not getting such terms, then how to find them, you simply
If you find a page like this, see this is the page of Right for Us, now this page is specifically made for the topic of Right for Us
Okay, so people create such pages because they want them to rank in search and people approach them.
It has 17 keywords, which means this page is ranked above the 17 keywords of this topic Those variations.
There will be 17 okay so you can extract those keywords from here by either adding this page to SEMrush or
adding it to HF so that you can try them and extract more sites Let me tell you in simple words, it is not that if you send the first email, you will get the first link, it is a tough process
You will have to work hard but yes, the one who works hard will get the result, it is not that you send five or seven emails. If the result does not come, then it will not come, you have to keep an expectation of five out of 100, you should not keep more than that because only this much work will be done in this, these are free backlinks, you are not paying for them, so you can face many issues.
Issues in the article or whatever, you will get to see such things as guest There are some other things related to posting about which you should know. First of all, I told you that a good link will be the one that you get from a relevant page and if it is a relevant site then it is great to get a back link from a relevant site. The reason for this is that if you directly contact a person who is working on the same site, and you also want to get a link on the site of that site then he will never give you a link. You are a direct competitor of that person. It is not possible that he will give you a link.
Which kind of websites give you backlinks
but if there is a website at some other place that is targeting other things on its site and specifically your topic is not its target, but some page exists on that website that is relevant to your site then you can get a link from it or the article you give if that article is relevant to yours. If it is relevant to the bottom, then when that
article is posted on the website for which you are writing it then brother that relevant page is at least yours if from that page. If you get a link, that is enough for you and all the people who face problems in link building, it is only because they are not getting links from the pages of their relevant niche, they get maximum links from those pages that are on some other topic, which does not make sense that why should those other topics link to this topic, hopefully this you will understand the concept, if you want to get the guest post approved, then try to have such a topic which appeals to the other person.
Get backlinks to pay some money
it is not discussed in large numbers on that website, the chances of it getting accepted are more and if along with it you will tell that the article I am giving on this topic, you can generate money from it, it is easy to rank, it will bring traffic if you add any kind of incentive, then brother It will get better and yes if you also say that I will link back to you or I will pay you something or I will share this article with my social media following or I will share it with my email list, brother, any kind of incentive, the next person will agree to something, so you do whatever you can from your side so that the other person can approve your link by giving you more chances when you get a link from a website, you build a relationship with it.
Earn money from guest posting
Now I will tell you how you can earn money from guest posting if you have a link that means that person now trusts you, and that’s why he gave you the link, what can you do onward if you have other sites or you have clients or you can also provide service but the level of quality is not up to you have to ensure that the level of quality the person who accepted your link is asking for, you keep giving them the same level of quality again and again and in this way, you can charge the client from which customer to charge or get a link for your site, you have to build a long term relationship, actually this will be a give and take and if you build a relationship with multiple people like this then brother in this way guest posting services are running nowadays, guest post companies are running on this basis, what is the only thing on this concept.
You have to be honest with the next person, how difficult does this work, now I will tell you one thing when you pitch, you will send repeated requests to people like this.
A lot of people will say that brother we are offering paid links, so what can you do when you send an email you can mention that if you want to pay then mention it if not then mention that. Brother, I am not willing to pay anything if this is a free opportunity I will make sure that I deliver maximum value to you i.e. whatever article it is I can deliver it in the best possible way.
Now one more thing related to guest posting
Many people have a feeling that inside the community you often see people that brother some guy is selling links from big websites and selling links to you for 1000-2000 rupees, are such websites safe is it safe to make links from such websites, should links be taken or not, so brother the first thing is that links are of no use which is one of the sides of backlink Rs 8090. You are getting backlinks worth ₹, but still not that many backlinks.
I hope it starts selling so cheap, brother, a good site worth Rs. 90, 80, 70 DR. It does not give backlinks for less than $1000, so all these people who are selling you links in the name of DR. Most likely they have manipulated both traffic and DR.
Let me explain
It must be very easy, I will explain how you can do this thing, but you should not use it for the wrong work
Now what happens is that people manipulate DR, they manipulate traffic, you feel that it is a site worth Rs. 70,80, its traffic is also good, that means it must be a legit site, okay, so if you take links from it, then I will go tell you some examples like this Only those websites whose DR is also high, traffic is also high but taking links from those websites will never give you any benefit, I will tell you how to check that in multiple examples.
The second type of backlinks
On the second type of backlinks, which is digital PR, if there is any type of the toughest link building in backlinks, then it is.
In digital PR, you have to directly approach journalists, such as journalists who are authors of big news media outlets who will directly go to those outlets and post your news but it’s not a piece of Cake, this is not everyone’s job, even if you learn this skill, just this one small skill, then brother you will charge a minimum of $55000 per campaign, one campaign has to be run, in that campaign all the news sites that are there will publish that news Pick it, it’s your luck, the better the campaign, the more news channels will cover it, i.e. news
Websites will cover it; people will charge at least $55000 to $700 for a campaign.
It means if you get 5 to 10 links on average, then you get a link worth 00 to $1000 and most of the time in this kind of campaign, a person can get 10, 20, 30, or even 50 links from big websites if there is good news Or if there is a study you have to post a study in it, you have to give some statistics, some different new information which does not exist on the internet yet, but you have somehow created that information, now you have to reach the journalist, that journalist will go to the news media outlets and deliver that information and then they distribute to multiple news outlets and in this way, you will get links, again I am telling you this is the most difficult thing.
Have some patience
Why because in this, you first have to create an idea, there is more creativity in this but if you are creative, then trust me, the biggest thing on the internet is the one behind which every person is running that is backlinks and in backlinks, the top DR is high DR backlinks or backlinks of big websites which is almost impossible to get, even if you pay, you will still not get those backlinks because so many scams are happening in the market but this is the only method through which you get budget backlinks and little to no payment brother, you do not have to make any payment because the real thing is your story that is your news brother, what information do you provide, the more campaign information you can provide, the more chances are that your campaign will be It reaches multiple outlets, so let me share some strategies with you.
Best Strategies
which will help you in how you build links for digital PR, but before that, you have to understand that there are types of digital PR too, so let’s talk about them quickly. The first type is in which you do your research or share some data that has not been done by anyone yet. In simple words, you will share content, that is unique, as many data-driven reports will be there or it is original research, if you are an expert in your field, you have done a study in which you have shared statistics, then brother, journalists will catch hold of that thing like crazy and when anyone wants to talk about that thing on his website. He will give your website as a reference and that is why this thing comes at number one in all the strategies of BR.
Number two is creative campaigns, which means the more creative you are, the more you can attract people’s attention. Mostly you will see big brands doing creative campaigns because they play with the audience’s emotions. They do this because they have larger teams and larger budgets, and if even a small campaign becomes successful, then a ton of back-biting is given.
Newsjacking
Links are also there, brother. After that, there is newsjacking. This means that if any breaking news comes in your industry, you must be the first person to share that news, share the development on it, and share updates. This is also an effective strategy to get links for digital PR.
Expert Guidance
Next is expert guidance. If you are an expert in your niche, then as a leader, you share expert-level knowledge by sharing your expertise. You can share insights So that tomorrow if someone else comes looking for that information in the same niche or a relevant niche, you will be the person on whose content that person lands, and then they will use your website to reference that information, So this is also a good approach to build backlinks, but it is a little slow and then there is product PR So here you build a story about your product instead of your product, so the benefit of this thing is not just backlinks, if one of your stories becomes a hit, then you don’t just get links from it, you get a lot of sales, a lot.
All companies use this approach to improve their convergence so that they can increase sales the first example I gave you of providing unique information, providing a unique study, if you see such an example, I will tell you how many backlinks you can gain, look here IBM is a very big website, very big company, so 15.7 thousand referring domains, okay, that means this one page has gained 16000 referring domains, now I will tell you a layout of this page, what kind of information looks like.
If any of you are thinking about how will we know how this page is made, and what kind of information is there, I am going to give you information further, so just wait for it, so here if you see the cost of the data bridge, okay, of data bridge.
Basically, what they did above was a study and if you come here Fight Back Against Data Breaches and here See Investing Now Can Save Millions so basically what they are saying here is that What you can do to avoid data breaches and what you should do stats have been shared okay that USD4.4 million so What you are getting here is that on average data bridges lose 4.4 million dollars, okay 51 percent of the Organizations are planning to increase security 1.7 million USD, which is on automation or whatever Statistics are the stats that I was talking to you about, okay so they conducted a study.
Okay, save money in time with AI and automation, look at this thing, right What rocket science have they done in this, okay, you can give some insights related to your niche.
Can I show you another example, meet Michael the future gamer, okay, come down to the reality here Now look, basically here in his study, he has shown all the things a gamer can face. That means a lot of people, the gaming industry is a very big billion-dollar industry, a person who is a gamer. Who is talking about his health, see, indent in the skull, dents appearing inside the skull, okay, dark circles back hair, hairy ears, hair starts growing in your ears, bold patches, Vitamin D deficiency because if you stay away from sunlight for too long, you will have to face these things and in this way, you can see its Condition, now these things are journalists will go crazy.
Expert insights
Million US Dollars Okay, this kind of information is called expert insights, okay, so these are the examples, that I am telling you so that you can find the one that suits you according to your niche, your industry You can do that, let’s talk about how you can run a digital PR campaign, first of all, your objectives should be clear.
They should be what you want to do, and what you want to achieve, that is, you need awareness of your product. If you want to increase conversions, you need more backlinks, whatever your goal is, you should first know about its number. You have to do your audience research, for this, you can use Surge’s one-to-target tool You can also use it. You should know all the important data about your audience.
For example,
If you look at Amazon, there are 243 people on Amazon, that is 439. A million users work full-time. How many are unemployed? 153 million on 15. How many are part-time workers? How many are homemakers?
Similarly,
if you talk about the education level here, then you can post.
How many are graduates? Then you will get a picture of the audience that is relevant to your niche. What is their age and education level?
How much is their income? You should know everything about your audience first. On that basis, when you share information, it will be more valuable for you. Number three is analysis. The competition always bothers you whenever you have to do any such work.
what to do
First of all, go and look at your competitors and what they are doing because until you don’t know how strong your competitors are, how much work they have done to get the ranking, how will you know what you have to do and whether this thing you are going to do.
checking the backlink gap
is right for you or not, it may take more budget, you may not require that much or whatever. it is very important to know the backlink gap, so for backlink gaps use the HF tool. your website has backlinks and on the other side, your competitors have backlinks one by one multiple comparatively. You will measure them with their competitors. and compare them. That will tell you how much you are lagging or how much better backlinks they are sitting above you.
so, this is a very important thing brother. The benefit of checking the backlink gap is that you will know which of your competitors are getting links from which website. If you target those websites and approach them, there are more chances if they have given them a link, they can link you too.
Now the next most important step,
the next task is news. Creating worthy content means that you have to create content that big websites would be happy to link to, that relates to your audience, relates to your brand voice, and makes it according to your PR goals. So, all the types of digital PR that I told you about a while ago are covered under it.
Accordingly, now you have to decide which content is easier for you to create and produce, be it any type of content.
If it is unique information or unique insights, then you are good to go, you will get links, but the most data-driven content will be accepted, I am telling you from experience, you can also research topic ideas Comparatively because, in the niche you are in, someone has done something or the other before.
So just simply go to HDF, report one of your comparators, and go to the top linking pages, that is, the ones that are getting the most. Which pages are getting backlinks, you will easily find one or two pages on which some study has been done, some such information is there, and more sites are linking to them, just make something similar So that’s it.
distribution
now the next thing is distribution, that is, how to make that content reach those news websites, that you have multiple channels options, that is, you post on your website, post on social media, which you turn on, currently number two you reach influencers on social media or you can also run ads brother and number three approach journalists, now no know where to find journalists, which journalist is okay, whom to give to, whom not, whatever it is, it’s a website pitch box, you use it, now see, these small tools that I am mentioning, many people will say what are these so many tools, so see this is not something which every one needs the first thing if you think you are building such a company, such a brand that people can reach under any circumstances. You have to go, whatever you want, no matter what obstacles come in the way, that is, if any such work comes up, it will be done.
Then forget about the budget, if there is no budget, then literally you don’t need to invest in this thing, you need a digital payer. Then because the industry in which budget is required will bring it back to you in the form of revenue, so as many.
Use pitch box
let’s discuss a little bit you will give simple details first of all you will tell the name of your company what your name is your phone number your email address everything. okay after that you have to fill all these things as it is you can fill it there is no issue if you want to make some changes to it from your side you can do it that will be better your company logo will be put here and after filling this you forward the general score. if you want to use pitch box pitch, Check the box, there is a tool called Prav, you can use that as well.
Monitor task
Now the next task is to monitor and see how much result you got from the campaign you have run. For that, you can simply set up Google’s. Whenever that brand name is used anywhere, you will the unlinked brand mentions above Google3 type, then those who don’t know, let me tell you, if many people are using your brand name, that means they have used your information along with they have given a reference to your brand name but they have not linked back to you, you can find them, they you can say that brother you are using our information, it’s good, you do good work, do one more small thing for us along with the information, our brand name is written in this name Along with this, also link back to us, that is, put a link to our site.
Although you get your unlinked brand mention from day one itself. You get your unlinked brand mention, and you immediately go and tell them in a very strict manner, brother why not link they say, okay, remove it and say go home, tell you in a very nice way that brother thank you so much, you used my information, used my name, I have another request, please link my site as well, it will be very grateful.
The next type of link is niche edits
Many people will do it, brother, the next type of link is niche edits, almost everyone knows niche edits, easy means you. If someone agrees, I want a link from here, it is called a niche edit, why is it added and why this is considered in blackheads, see niche edits are a very powerful thing, and number one, this paid back These are links, they are not free. You can get them by approaching small sites and telling them that I am also a small site like you, can you give me a link?
You are being provided with so much knowledge free of cost and I will make sure that I keep providing you with similar content, that’s it
